Using Online Video to promote your business

TokBox has a new product in beta which allows users to leave Video messaging and Web Pro News is offering a video presentation which gives you more information.

WebPro News has been using online video for quite a while now, sending correspondents to conferences to gather information.

In his chat with WebProNews, Ben immediately starts with the recognition that the realm of video search is increasing at an exponential rate. Businesses are going to have to adapt to climate of online video in order to continually develop innovative and contextually relevant marketing campaigns geared toward the digital consumer. A controversial method that Ben touches on is the use of multiple MySpace profiles laden with promotional video, a tactic designed to inundate search results with the maximum amount of video content possible. The debate lingers on whether or not this practice is little more than a spam tactic, or can be reluctantly categorized as “grey hat” in terms of marketing optimization.

Posted by Kathy | Filed Under Marketing 

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